Podcast > Startup Playbook > EPISODE 7
Designing a Product
What does thoughtful and effective product design look like? Sift, a news therapy app, is a prime example — it manages to be both therapeutic and informative because of the thoughtful design choices of its creators. Chris Ploeg and Gabe Campodonico, Sifts cofounders, built this product as a response to the outrage- and anxiety-inducing news cycle, and in this episode they share the details of their design process from ideation to feedback collection.
Episode Links
1
Sift
A news therapy app that unpacks contentious issues to help reduce headline-induced anxiety.
2
Sift Medium post
An explanation of their experimental approach to their launch.
Show notes
Jeremy Vandehey, cofounder and CEO of Disco (1:42)
Disco is an All Turtles product that makes it easy to celebrate your company culture and values, all in the messaging tools you already use.
Disco is currently hiring engineers. Check out justdisco.com if you’re interested in applying.
Conversation with Phil Libin, All Turtles CEO (8:42)
Phil’s video on how to hire the best people
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